Privacy Policy

Effective Date: July 15, 2025

PRIVACY POLICY

Our Commitment to Your Information

At Beneath the Bloom, we understand that privacy is essential to creating safe space for transformation. This policy outlines how we collect, use, and protect your personal information with the same care we bring to all aspects of our work.

Information We Collect

Personal Information You Provide:

· Name, email address, phone number

· Billing and shipping addresses

· Payment information (processed securely through Stripe)

· Communication preferences

· Session notes and coaching conversations (with explicit consent)

· Assessment responses and journal reflections when shared

Information Collected Automatically:

· Website usage data (pages visited, time spent)

· Device information (browser type, operating system)

· IP address and general location data

· Cookies for site functionality and user experience

How We Use Your Information

To Provide Services:

· Process orders and deliver products

· Schedule and conduct coaching sessions

· Facilitate Sister Circles and community connections

· Send important updates about your purchases or sessions

To Improve Experience:

· Customize content and recommendations

· Analyze website usage to improve functionality

· Send relevant educational content and BTB updates (with consent)

To Protect Rights:

· Prevent fraud and ensure payment security

· Comply with legal obligations

· Maintain the safety and integrity of our community

Information Sharing

We Never Sell Your Information. Your data is not a commodity.

Limited Sharing Occurs Only For:

· Payment Processing: Stripe processes payments securely

· Email Communications: Klaviyo manages our email list (with strict privacy standards)

· Legal Requirements: Only when required by law or to protect rights and safety

· Service Providers: Carefully vetted partners who assist with website hosting, customer support (all bound by confidentiality agreements)

Sister Circles & Coaching Confidentiality

Professional Confidentiality: The Bloomkeeper maintains strict confidentiality for all 1:1 sessions

Group Agreements: Sister Circle participants agree to confidentiality for all shared experiences

No Recording: Sessions are never recorded without explicit consent

Therapeutic Boundaries: We are not therapists; serious mental health concerns are referred to appropriate professionals

Data Security

Technical Safeguards:

· SSL encryption for all data transmission

· Secure payment processing through PCI-compliant providers

· Regular security audits and updates

· Limited access to personal information on need-to-know basis

Physical Safeguards:

· Secure storage of any physical records

· Locked filing systems for sensitive materials

· Controlled access to business premises

Your Rights & Choices

Access & Updates: Request information about data we have or update your details

Email Preferences: Unsubscribe from marketing emails anytime (transactional emails for purchases may still be sent)

Data Deletion: Request deletion of your personal information (some transaction records may be retained for legal compliance)

Data Portability: Request a copy of your data in portable format

Cookies & Website Analytics

We use essential cookies for website functionality and optional cookies for analytics and user experience improvement. You can adjust cookie preferences in your browser settings.

Essential Cookies: Required for basic site functionality

Analytics Cookies: Help us understand how visitors use our site

Marketing Cookies: Used only with your consent for personalized content

Children's Privacy

BTB services are designed for adults 18 and older. We do not knowingly collect information from children under 18.

International Users & Privacy Rights

For International Customers: BTB welcomes customers worldwide. Depending on your location, you may have additional privacy rights under local data protection laws:

European Union (EU) & United Kingdom Residents: Under GDPR/UK GDPR, you have rights including:

· Right to Access: Request information about data we have collected about you

· Right to Rectification: Request correction of inaccurate personal data

· Right to Erasure: Request deletion of your personal data under certain circumstances

· Right to Data Portability: Request a copy of your data in portable format

· Right to Object: Object to processing of your personal data

· Right to Restriction: Request limitation of processing under certain circumstances

Canadian Residents: Under PIPEDA, you have rights to access, correct, and request information about how your personal data is used.

Brazilian Residents: Under LGPD, you have similar rights to EU residents, including access, correction, deletion, and data portability rights.

Australian Residents: Under the Privacy Act, you have rights to access and correct your personal information.

Legal Basis for Processing: We process international customers' data based on:

· Contract Performance: To fulfill your orders and provide services

· Legitimate Interest: To improve our services and communicate with you

· Consent: For marketing communications (which you can withdraw anytime)

Data Transfers: When you purchase from BTB, your information may be transferred to and processed in the United States. We ensure appropriate safeguards are in place for international data transfers in compliance with applicable laws.

International Privacy Inquiries: For privacy-related questions specific to your jurisdiction, contact: privacy@beneath-bloom.com

Policy Updates

We may update this privacy policy as our business evolves. Material changes will be communicated via email and posted on our website. Continued use of our services cvolves. Material changes will be communicated via email and posted on our website. Continued use of our services constitutes acceptance of any updates.

Data Retention

Customer Information: Retained as long as necessary to provide services and meet legal obligations

Session Records: Coaching notes retained for professional standards (minimum 7 years)

Marketing Data: Retained until you unsubscribe or request deletion

Transaction Records: Retained for tax and legal compliance requirements

Contact Us About Privacy

Questions about our privacy practices?

Contact us:

Email: privacy@beneath-bloom.com

Subject Line: Privacy Inquiry

Response Time: Within 72 hours

GENERAL TERMS

Modifications: BTB reserves the right to modify these policies as needed. Material changes will be communicated via email and updated on our website with a new effective date.

Governing Law: These policies are governed by the laws of Massachusetts, United States.

Contact Information:

General Inquiries: hello@beneath-bloom.com

Order Issues: orders@beneath-bloom.com

Privacy Concerns: privacy@beneath-bloom.com

For all inquiries, please use the email contact methods above.

We respond to all emails within 24-48 hours.

These policies reflect our commitment to transparency, respect, and the revolutionary act of honoring both your journey and your rights. We're here to support your transformation with integrity every step of the way.

With revolutionary love and uncompromising truth, The Beneath the Bloom Collective.